Inspired by the legendary "Drop In" freeride TV series, Jacob Murray, Natasha Miller, Lucy Van Eesteren, Mateo Quist and Ryder Bulfone climbed aboard the Cool Bus.
Existing customers will receive an extension on their existing warranty - and new ones will receive the full seven-year policy from the point of purchase.
The CEO says the brand will continue to have a presence in northwest Arkansas but that lay-offs are due to a 'realignment of strategic priorities and current market dynamics.'